Last updated on December 2nd, 2020 at 08:05 pm
Ranking the YouTube videos is the desire of every YouTuber. If you are struggling to rank your video on the first page of Google, I’m here to share some tips that will help you better rank your videos. Many beginner YouTubers are searching the question of how to rank YouTube videos on the first page of google?
Read this article to end and follow the steps mentioned in this article.
How to Rank YouTube Videos on First Page of Google
YouTube Keyword Research
Keyword research is the basic foundation for ranking a video on the first page of Google. Before creating your content, make a list of keywords that have good search volume and low competition.
You can get keywords ideas from YouTube and Google Auto-suggest. Simply type your main topic in the YouTube search bar and you will find awesome ideas.
Use keyword planner or any other online tool to check the searches on your selected keywords. I’m using SEO surfer Chrome Extension to check the search volume.
Important YouTube Ranking Factors
To rank your video on the first page of Google, you need to understand the YouTube ranking algorithm. The YouTube ranking algorithm follows some important factors to rank the video.
User engagement is one of the most crucial steps to rank your video high on Google. If your users are commenting on your video, it means users are finding it helpful.
You can further reply to every comment to make the process more smooth.
Subscriber after Watching the Video
Another major YouTube video ranking factor is the subscription. If the viewer watches the video and leaves the channel without subscribing, it doesn’t have any positive impact on video.
On the other hand, if your viewer watches the video and subscribes to the video, it is the sign that your viewer liked the information available on your channel.
The YouTube ranking algorithm also considers the subscription of viewers good and ultimately, your video got a higher rank in Google.
Sharing is the most important factor for ranking your video immediately. Whenever you publish a new video share it with the community around you to get some social signals.
Ask your followers to watch and like the video. You can ask for likes and comments at the end of the video and it is the best practice followed by many famous YouTubers.
When your video got some hits after publishing, the ranking algorithm considers it as a positive signal to rank the video.
If your video is getting views but not likes, your efforts are worthless. You must have the proper amount of likes with respect to views.
Ask your followers to like your video. You can also send your video to your friends and ask them to like the video if they find it helpful.
Video length is another ranking factor. If you have a longer video, your watch time will increase and users will stay fora longer time on your channel.
If you are making long videos, make sure to add some amazing information to keep the audience engaged.
No one is interested in watching the long boring videos.
YouTube Video Optimization
The video title is the most important element of videos. It tells the search engine and users about the topic of the vlog.
Make sure to use a catchy and relevant title. Use your focus keyword in your title. Try to use the keyword at the start of the title.
Add a small description that describes your video in the best way. YouTube algorithms are smart enough to understand what you are talking about in the video.
If your video description is relevant to the content, the ultimate result will be a higher ranking on Google’s first page.
Use your focus keyword and LSI keywords in the video description. Also, add links to your social media profiles.
User the LSI keywords as your tag. Your question would be, “How to get LSI keywords?” Simply search your keyword on Google and slide down to the bottom.
Copy all the keywords suggested by Google and use them as Google tags.
If you are optimizing the video and not properly working on promotion, you are missing the major ranking factors.
Below are some important mediums where you can promote your vlog.
Share on Quora and Other Q/A sites
Quora is the best Question Answer site with millions of monthly viewers. You can answer the queries asked by other members and mention your video in your answer.
You can drive good traffic to your videos by sharing your it on Quora and it will also help in boosting your rank in Google search engine.
Embed Your Videos in Blog Posts
Embedding your videos in blog posts is the best practice I’m using for most of my blogs. Two years ago, I was using videos published by other people.
Now, I made short videos and add them to blog posts. It increases the engagement rate on your blog as well as the YouTube channel.
In this way, your video is getting a natural backlink from the authority site which will rank the video higher on the Google search engine.